Whether it’s to attract geeky fans or to evoke the inner child, Haute Horlogerie has discovered the irresistible charm of iconic symbols in pop culture. Mickey Mouse, Spiderman, James Bond, Hulk, and well-known companies have taken over the dial. The question is, can these childhood heroes survive forever?
Rolex GMT-Master II GMT-Master II watch
Pepsi or Coca-Cola? Marvel or DC? James Bond or Star Wars? The Hulk, Paul Newman, Jimbo the Elephant, Mickey Mouse, Pikachu, the red and white rocket from “The Adventures of Tintin,” and Hello Kitty… are all well-known symbols. They are an integral part of today’s world and a corner of world culture that attracts watchmakers and their customers. These symbols are far removed from the often overplayed traditions of the industry. Still, they involve everyone, regardless of culture or even generation, and Haute Horlogerie has found just the right combination.
Rolex Cosmograph Daytona “Paul Newman” watch
Shakespeare has a famous saying – “A rose smells the same by whatever name it is called.” The same is true for watches. Many nicknames for famous designs in the watchmaking industry come from popular culture. Rolex fans have proven themselves to be highly creative regarding nicknames. For example, the Rolex GMT-Master II GMT-Master II watch is affectionately known as the “Pepsi Ring” because of its red and blue bezel insert. This name references the logo of the soft drink company Pepsi-Cola.
On the other hand, the Rolex GMT-Master GMT-Master, with its red and black bezel insert, is known as the “Coke Ring.” Then there is the Rolex Submariner Date, which adopts an all-green color scheme called the Hulk (green water ghost). Finally, don’t forget the Paul Newman Daytona, the “ultimate Holy Grail watch.”
Patek Philippe Ref.5976/1G Nautilus Series 40th Anniversary Limited Edition Chronograph
On a smaller scale, other brands tap into film and pop culture and draw on world historical moments to define and distinguish iconic watches. Jumbo refers to the Patek Philippe Nautilus watch. It has a diameter of 42 mm, which is enormous (by the standards of the time) and has a curved case side. Chess grandmaster Garry Kasparov lent his name to an Audemars Piguet Royal Oak, while the legendary Omega Speedmaster was dubbed the “Moonwatch” for its role in the Apollo 11 mission. “.
Omega Seamaster 300 “Spectre” Limited Edition Watch
Inspired by the Internet and social media, brands are also turning their attention to younger and more fashionable customers, and pop culture and its fictional heroes have penetrated the watch market. Imagine what Rolex and Omega would be like without James Bond. Romain Jerome is working with rivals Marvel and DC to put the images of Batman and Spiderman on the dial. Because superheroes never miss a beat. Best replica Rolex.
Romain Jerome Pikachu watch
Romain Jerome Hello Kitty watch
Looking back, more colorful characters from classic arcade games still need to retain their appeal. Romain Jerome shows us that the game of Pikachu and Super Mario is not over yet; Hello Kitty, the undisputed king of cuteness with a history of more than 40 years, has also left its paw prints on the dial. Seiko Master Yoda; Chopard or Parmigiani Fleurier’s Mickey Mouse, taking watch fans on a tour of the beautiful world of Disney; on the dial of Bamford’s custom-made Rolex watch, Popeye the Sailor Popper is showing off his muscles after eating spinach. This is the area in which MB&F founder Maximilian Büsser is most comfortable. One of his latest works, a clock called “Destination Moon,” is similar to the red and white rocket in “The Adventures of Tintin” in that it is not just a coincidence. Fake Rolex watches.
Romain Jerome Spiderman watch
MB&F Destination Moon Clock
Today, fine watchmaking is shedding its shackles and embracing pop culture icons. With the TV series taking off and its loyal fan base growing, how long will it be before Game of Thrones appears on the dial? However, will symbols from today or earlier stand the test of time? Fifty years from now, will anyone still remember Paul Newman?
Case Size: 40mm
Case Color: Silver-tone
Series: Gmt Master Ii
Band Width: 20mm